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1. Branded Tracking Page
ShipStation: Branded Tracking Page
ShipStation offers a branded tracking page to customers so they can view their orders, see milestone-based delivery updates and the estimated delivery date. The order’s location status is also displayed along with the contact information of the business.
ClickPost: Branded Tracking Page
ClickPost lets you give your customers a dedicated branded tracking page that also enables milestone-based tracking, displays the estimated delivery date and also displays a variety of promotional showcases related to your brand.
PLUS, using ClickPost’s branded tracking page also comes with the following advantages:
- Notifications for Delay - As soon as the tracking page is updated regarding a delay in delivery, an automatic notification is sent to customers.
- Smart Recommendations of Products - Products and promos listed on the branded tracking page are intelligently selected based on past searches and purchases.
- Standard Milestones - Delivery milestones updated on the branded tracking page are entirely standardised to minimise confusion.
Winner: ClickPost
2. Cross-Selling During Tracking
ShipStation: Cross-Selling During Tracking
ShipStation has a branded tracking page which vividly displays your brand logo and your brand’s color scheme. This tracking page also provides links to the various social media accounts of your business.
ClickPost: Cross-Selling During Tracking
ClickPost’s branded tracking page can be customised and personalised to cater to specific business preferences and brand promotions.
PLUS, ClickPost only displays intelligent product recommendations that are selected with the help of AI/ML technology. This ensures that products suggested to customers during tracking are specifically those that the customer would find value in based on their past purchases and preferences. This pushes a higher number of cross-sales.
Winner: ClickPost
3. Tracking Updates to Customers
ShipStation: Tracking Updates to Customers
ShipStation sends SMS notifications to customers which are customised for your brand and display all relevant shipping information to the customer during delivery.
ClickPost: Tracking Updates to Customers
ClickPost automates the sending of tracking notifications to customers via Whatsapp, SMS and Email. These notifications contain brand-specific information as well as all relevant shipping details. These notifications are available in multi-lingual formats for global shipping.
PLUS ClickPost offers the fastest tracking speeds. Using dual API integrations, ClickPost receives and sends tracking notifications in real-time. This ensures the highest level of accuracy in tracking and delivery updates.
Winner: ClickPost
4. Returns Management
ShipStation:Returns Management
ShipStation lets businesses create a branded returns page where customers can initiate return requests. Through this portal, you can manage returns and identify trends in returns.
ClickPost: Returns Management
ClickPost also provides a dedicated branded portal for both returns and exchanges to be accepted, monitored and managed efficiently.
PLUS this portal can be customised and configured with fixed and flexible rules for returns and exchanges, so that you maintain all control. ClickPost also ties up with numerous expert carriers in reverse logistics and provides a quick automated system for allocation.
Furthermore, one of the major benefits afforded by ClickPost’s return management portal is that it equips you to deal with exceptions related to returns, exchanges and pickups.
Winner: ClickPost
5. Shipping Delay Management
ShipStation: Shipping Delay Management
ShipStation provides tracking notifications to customers which automatically updates them in case a delay has occurred. This ensures customers are informed in case of late delivery.
ClickPost: Shipping Delay Management
ClickPost automates the process of sending real-time tracking notifications in case of delayed or stuck shipments. These notifications contain the new estimated delivery date so customers may anticipate the arrival of their order.
PLUS ClickPost makes use of carrier and delivery data to determine the cause of delays and address them. In addition to that, as soon as a delay is notified, an automated message is sent to the carrier with instructions to resolve the delay issue.
Winner: ClickPost
6. Integrated Tracking Dashboard
ShipStation:Integrated Tracking Dashboard
ShipStation offers an integrated tracking dashboard for order management that enables ecommerce orders to be organised efficiently. Through this dashboard, tasks can be automated and orders can be filtered and categorised.
ClickPost: Integrated Tracking Dashboard
ClickPost also offers an integrated dashboard that monitors all orders across a multitude of carriers and provides real-time order status updates. Various automated protocols can be configured to be triggered by specified order status updates.
Winner: ClickPost and ShipStation
7. Failed Deliveries Management
ShipStation: Failed Deliveries Management
ShipStations provides notifications to customers in case a failed delivery or delivery exception occurs. This enables customers to be informed or even select when the next delivery attempt will occur and make arrangements for its arrival.
ClickPost: Failed Deliveries Management
ClickPost also provides automatic updates in case of a faile delivery. However, ClickPost makes the experience more interactive so that customers can participate in the successful delivery of their order.
After notification of a failed delivery, a cause-specific query is sent out to the customer. The customers are given an easy response mechanism, wherein they can write the correct address, an alternate phone number or delivery time, etc. The information collected is pushed to carriers and delivery agents, thereby enabling successful delivery.
This system for failed delivery management actively reduces RTO% by increasing the number of failed deliveries that are converted into successful deliveries.
Winner: ClickPost
8. Shipping Rates
ShipStation: Shipping Rates
ShipStation gives you access to pre-negotiated and discounted rates with the help of its Rate Browser that lets you view shipping fees of various carriers and select the most cost-effective one for each order.
ClickPost: Shipping Rates
ClickPost does not provide shipping rates. ClickPost encourages and empowers ecommerce enterprises to use their order volumes to negotiate best-in-business rates with each of their carriers through an SLA. All terms in the SLA can be monitored via ClickPost.
Winner: ClickPost and ShipStation
9. Analytics
ShipStation: Analytics
ShipStation provides separate tools for measuring and reporting on various aspects of your business. It offers an independent tool for inventory management which measures stock, one for branding that measures specific aspects of post-purchase customer experience and provides overall shipping analytics.
ClickPost: Analytics
ClickPost provides a thoroughly exhaustive and totally interactive self-service hub for analytics. This hub lets enterprise clients customise and configure metrics that they need to measure and monitor closely. Reports are compiled in accordance with these metrics and shared to provide actionable insights on improvement of logistics operations and post-purchase experience for customers.
Winner: ClickPost and ShipStation
10. Delivery Date Prediction
ShipStation: Delivery Date Prediction
ShipStation uses prior carrier data to determine a possible estimated delivery date. This delivery date is then displayed to customers on the branded tracking page once the order has been dispatched.
ClickPost: Delivery Date Prediction
ClickPost uses AI and ML technology to calculate the estimated delivery date using the customers pin code, prior carrier information, data of delays and stuck shipments and numerous other metrics. This ensure the highest level of accuracy.
This estimated delivery date is calculated and displayed on the ecommerce product details page, prior to checkout and purchase. Customers are encouraged to make an informed decision. The EDD is also displayed on the branded tracking page and in tracking notifications. It is updated in real-time.
Winner: ClickPost
11. Multi-Carrier Integration
ShipStation: Multi-Carrier Integration
ShipStation is a tool for multi-carrier integration, enabling a wide range of carriers, online storefronts, and ecommerce management platforms to be integrated with your ecommerce business. ShipStation provides an easy means to connect with different logistics and accounting partners.
ClickPost: Multi-Carrier Integration
ClickPost is known for its high volume of carriers to choose from when it comes to multi-carrier integration. In addition to ecommerce partners like storefronts, accounting systems and WMS, ClickPost offers integration with 150+ carriers and any new or niche carriers you select.
PLUS ClickPost offers another major advantage, i.e, fast carrier integrations. The fastest on the market, to be more precise. Whether it's an existing carrier or a new carrier, ClickPost will have you integrated and live within 24 hours while other software may take upwards of one week.
Winner: ClickPost